Work Experience | Fox corporation, Hedgehog Social
Contributed to the successful launch of Tubi's project 'stubios.'
Blockchain Creative Lab / Tubi
Team.
Duration.
Figma, User Zoom,
Jira, Adobe Creative Suite
6 months
Tool.
In the Spring and Summer of 2024, I worked as a UX Designer at Fox Corporation's Blockchain Creative Lab and Hedgehog Social. When I joined the team, I contributed to the successful launch of tubi's project 'stubios,' where I assisted with the mobile launch.
- User research, User testing, User Experience design, Interface design
Introduction
My role for stubios.
Mobile experience design
01
WK 01 - WK 04
- Understand the overview of project and business goals
- Focused on supporting the mobile platform launch by assisting both the manager and designers.
- Collaborated with engineers through Jira, Figma, Zoom.
Desktop Experience Design
02
WK 04 - WK 09
- Lead desktop experience design
- +10 User Interface design
- User Testing with Community Manager
- Create new function
Design Review
03
WK 08 - WK 10
- Final Design Review with Team
- Hand over to Engineer Team
- Internship Experience Presentation
- Successfully, wrap up the internship (yeah!)
After Internship
04
May
- Opened the stubios application for creators on May 7th.
- Worked as a Designer at Hedgehog Social upon the recommendation of Team manager.
Hedgehog Social
05
- Worked as a solo designer at Hedgehog Social upon the recommendation of Team manager.
- Solely responsible for designing and implementing the leaderboard, chat and comment sections, collaborating closely with engineers to ensure seamless integration of the designs.
- Check what I did with this articles and video on the right!
Jun ~ Aug
Tubi is the leading free, premium, on demand video streaming app.
Tubi’s has 74 million monthly active users.
About Tubi.
FOX’s technology research and development arm, is working to build
cutting-edge technologies for the entertainment industry.
About Blockchain Creative Lab
Key Takeaways.
The age range of Tubi users
tends to be higher.
How might we shift Tubi's target audience to Gen Z demographics?
stubios is social media platform for creators and their fans.
Key points : Fans can engage creator’s short form video contents.
Creators can get the greenlit and make their own movie with Tubi.Released on May 7th.
Solutions.
Balancing Business Goals and Design: Learned how to strike a balance between business objectives and design considerations.
Effective Communication with Team Members: Gained insights into communicating effectively with fellow team members (Product Manager, Product designer, Sr. Creative strategist and Engineers)
User Testing and Feedback Incorporation: Developed skills in conducting user testing sessions and effectively integrating feedback into design iterations.
Creating New Designs within Existing Systems: Learned strategies for creating new designs while adhering to and maintaining the integrity of existing design systems.
What I learned from internship.
End!
“Esoo has driven outsized value to our team in a short period of time. She owned the end-to-end creation of desktop designs for a mobile-first product. She’s highly professional, kind, and I can’t wait to see what she cooks up next.”
- Gia Elliot / Sr. Creative Stategist and Intern Manager